- American Family Insurance - Corporate (Madison, WI)
- This critical position directs our marketing measurement and customer analytics strategy, developing frameworks to optimize marketing effectiveness ... customer segments and optimize acquisition/retention strategies. + Integrate customer behavioral insights with marketing measurement...Master's degree preferred. + 8+ years of experience in marketing analytics , with at least 3 years… more
- Marathon Petroleum Corporation (Bismarck, ND)
- …analysis data to revenue accounting and other revenue driven departments (ie marketing and commercial). Internal and external customer interaction is required. ... and fosters a collaborative team environment. Position Summary Analyzes and edits complex measurement data for use in revenue allocation and for management review of… more
- NBC Universal (Orlando, FL)
- …+ Bachelor's degree in analytical fields required. + Master's degree in marketing analytics , business analytics , finance, business administration, economics, ... & attribution, and forecasting a plus. + Master's degree in marketing analytics , finance, business, economics, mathematics, statistics, or a related… more
- ADP (Coraopolis, PA)
- …thoughtful data visualization and presentations, read on to learn more about ADP's marketing measurement opportunity. ADP is looking for a **Manager, ... Marketing Measurement and Insights** to join our global ...science, statistics or applied mathematics. + 5+ years in marketing analytics or a related field. +… more
- Amazon (New York, NY)
- …positioning, and GTM activations for the portfolio of over 60+ Amazon Advertising's Measurement solutions including: Amazon Marketing Cloud, 1P & 3P ... advertising industry. You will work closely with our core customer segments to develop messaging and marketing ...activations for the portfolio of over 60+ Amazon Advertising's Measurement solutions including: Amazon Marketing Cloud, 1P… more
- Lilly (Indianapolis, IN)
- …Enhance established processes to support the marketing organization through website analytics transitions (Adobe Analytics / Customer Journey Analytics ... maintain compliance and address any privacy-related issues promptly. + Work closely with marketing , IT, and analytics teams to ensure tagging strategies align… more
- CVS Health (Boston, MA)
- …team of Data Scientists, Data Engineers and business analysts to deliver the Measurement roadmap, establish data analytics best practices, manage and mentor team ... solutions, including MMMs, MTAs, and Brand Lift (and other upper funnel measurement ) + Customer -first mindset: Strong interpersonal skills; as well as strong… more
- Aspen Dental (Chicago, IL)
- …across our marketing and digital commerce efforts. This role will oversee marketing analytics , measurement , and CRO, delivering actionable insights to ... improve user experience, drive revenue, and reduce friction in customer journeys. + Work closely with the ecom &...advanced degree preferred. + 12+ years of experience in marketing analytics , performance measurement , and… more
- Amazon (Houston, TX)
- …Finance Manager to support CBA tools that inform financial decisions across our marketing measurement portfolio. CBA empowers teams across Amazon to better reach ... Description Customer Behavior Analytics (CBA) Finance seeks...econometric models * Being part of engaging discussions around marketing measurement that aims to estimate long-term… more
- Amazon (Seattle, WA)
- … and Optimization) owns a new challenging domain in CBA ( Customer Behavior Analytics ). As the experts on marketing performance, we will lead the Amazon ... & Optimization (CMO) org's mission is to maximize global marketing ROI through actionable measurement results and insights for global marketing investment… more